• Home
• About

Subscribe

How to Take Care of Your Two Tone Gold Jewelry on the Internet

Two tone gold jewelry is made to enhance your looks and is said to work wonders for both your formal as well as informal occasions. Just like its competitors, the two tone gold jewelry collections requires a lot of care and an effort needs to be made to ensure that your precious necklace and gorgeous rings are kept free from dirt and grime. While most procedures are simple and effective, some require special care as well. Given below are four basic methods to keep your two tone gold jewelry neat and clean.

Clean it with a piece of dry cloth

Whenever you purchase a necklace or an earring, you make it a point to flaunt it everywhere. This causes your precious jewel to either rust or start to loose its luster. To save yourself from an unnecessary expenditure, you need to simply remove your jewel and clean it with a dry cloth, preferably a cotton cloth. If your jewelry is prone to tarnish, make use of a tarnish proof cloth or a known liquid cleaner. These cleaners are readily available in the market.

Keep it closed in an air tight container

An air tight container is just what you need to preserve your jewels from further decay. For this to happen, you need to ensure that the jewels are always kept in a safe and secure domain. This could either be in the form of a tarnish proof bag, a simple polythene bag or an air tight jewel bag. The aim here is to save your two tone gold jewelry from getting dirty. A container also ensures to provide adequate protection to your jewelry and keeps it safe and secure from physical damage.

Keep your two tone gold jewelry separately

It is important to note that you always store your two tone gold jewelry in a neat container. You also need to make sure that your jewelry is placed separately. Never place your two tone gold jewelry with a diamond, for a diamond is known to leave scratches. This would spoil your jewelry. So buy a jewelry box which is meant exclusively for your two tone jewels. With time, you would realize that a simple effort can actually save your precious jewels from getting tarnished.

Wear your jewelry with care

You need to understand that your two tone gold jewelry is made from precious stones and hence it is perishable in nature. Keeping that in mind, try and ensure that you wear your necklace, or for that matter, you earrings and bracelets with care. Do not leave them at your friends place and avoid removing and wearing them too often. These can lead to permanent damage and your jewels might get spoilt for ever. At the same time, whenever you are back from a party, always ensure that you remove your jewelry and place it in an air tight container. Do not leave it lying out in the open. These four simple steps can insure a longer shelf life to your precious jewelry.

How to take care of your Two Tone Gold Jewelry on the Internet - this guide was paid for by http://www.queenbjewelry.com. We carry Two Tone Jewelry in addition to Sterling Silver Jewelry.

Designing Your Website and Avoiding Disaster

Ok, you have built yourself a website, good work! Wasn’t that fun and exciting! Now you are ready to make it do some work for you. You want to make some money off of it, don’t you? What to do first? Where do you start? You have a lot of ideas in your brain, but need to figure out which direction to go with first? You want to make this website as successful as possible, but where do you start? You want to be original, like nothing else out there on the Internet, right?

Besides maybe some home decorating, when do we ever get an opportunity to decorate or design something that is really important. We start changing something small here, then something small there. Take something away here and replace it with something else there. Before you know it, presto, we have something completely different after a little bit of changing here and there.

We have made changes that give our site lots of color, added a lot of graphic animation, and we feel much more attractive. In addition, we have also added a lot of content. All this stuff makes a website standout, helps our cause, will make us money, doesn’t it? We believe this will be good for business, right?

Wait just a minute. Look closer and what do you see? Do we really need all that content? Yes, we know that Google loves content, but is this the kind of content that Google really loves and wants to see on our site? I must admit that I was once guilty of thinking all content is created equal, that all content is the same. Well, it took some time, but I figured out that not all content is the same, and must not be treated equal. I found out that if you have constructed a business site, your content should be focused on doing business. You need to make it interesting and helpful to keep your readers attention and prevent them from leaving your site. You need to give them something that will entertain them, make it a pleasure for them to read. Color and graphics is not that kind of content you need to get your mission accomplished.

There are lots of websites out there that use articles for content, for good reason. Articles are probably the best content you can have on a website. Most of these articles one will find useful, informative, and at the same time entertaining. What can you do to improve your articles and put them head and shoulder over others online? Articles are really not that hard to write. You can either just pick a subject and start writing or find some from an article directory and rewrite them to fit your needs and requirements.

How about color? Do we really need our visitors to feel like putting on their sunglasses to avoid being blinded? There are some colors that a lot of people use online that are way too bright and can be sensitive to their viewers eyes. If you feel you really need to use some color, tone them down and use colors that are soothing to the human eye, such as earth tones, browns, beiges, gray, etc. Strive to use colors that will not distress viewers and make them run away for their lives.

How about animated graphics. I think most of us are guilty of using them without giving them much thought, at one time or another. It is easy to get carried away with them, being so cute and funny, and cool to look at. On closer examination, are they? I think too many flashing lights is not all that appealing to the human eye. Human focus is redirected from what is important for these viewers to be paying attention to. What is important is the text. The message of the website lies in the text on your website. If you feel you need some animated graphics on your site, try limiting that to just one. Do your best to see that your guest is focusing his eyes on your text, your message, rather than the useless graphics.

When I am talking about text, I don’t mean just any text. Make sure your text is loaded with the right keywords, or in other words, make it keyword rich. Spread them out throughout your website. Use every opportunity to get one in there. Even put a few in your article title. This is extremely important for recognition with search engine optimization.

Learn from my mistakes. I have made enough of them to write a book about, not just this small article. At one time or another, I have made all of these mistakes. I didn’t notice how loud my colors really were until I purchased a new monitor and realized how faded out the color was on my old one. After realizing how irritating my site was due to the outlandish colors, I decided quickly to make changes and business increased significantly in a short time. Those bright reds and greens became a thing of the past, replaced with shades of brown, beige, and subdued yellow. It took a change in computer screens to realize the error of my ways.

I have taken control of my site and made the necessary corrections I have discussed to make my site more appealing and easier on the eye. Now, my visitors are buying more because I believe they stay a lot longer and feel more comfortable scanning and viewing what I want them to see, without all the distractions. You should take a good look at your site and make the changes I suggest here. You will not be disappointed.

Mark Barkow is a CPA affiliate promoter for enticements to people in exchange for just an email address or zip code. Get the complete setup for a very profitable FREE CPA campaign ready for you to copy in a step-by-step video tutorial, and start making money today. http://www.Make-Money-Easily.com

Blocker Spam - Why Everyone Should Use One

Spam is something that I have to regretfully say - has become a part of our lives when it comes to digital communication. There is no stopping it, because of a combination of the power of the internet to promote anonymity, the self replicating methods that hackers use and the very fact that some spam originators are actually situated in countries where the activity is considered legal in every respect. So you have the law to contend with as wall as you sit there and watch your inbox grow to alarming levels with mails that do not even belong to you.

Everyone should use blocker spam or software that specifically reads and identifies spam and reroutes it to the recycle bin. It is not only a matter of spam wasting our time reading through nonsense emails or contending with mouse fencing with popups that appear on your browser or even sometimes on your desktop. It also means that you are opening your OS to the very probable danger that your computer could crash and lose valuable information when too many spam related items choke the system up.

Also, spam comes in the form of emails with hidden code that can be Trojan or worms, which means that these malicious software can get into your computer - malicious software that hackers usually create backdoors with so that they can have access to valuable information. One of these forms of valuable information is email lists and messaging addresses which they will use to feed the nefarious lists so that they can continue their spamming efforts. Yes, the problem is that bad. Spamming is big money because if even 0.1 percent of the population of 300million internet decides to wane and make a purchasing decision of their product, they would make a lot of money really quickly.

The temptation for them is too much to not do it because the barrier to entry with spam is tiny, sometimes even no more than coding a self replicating work that distributes the messages from computers plugged into the world wide web. Spam can appear anywhere, in instant messaging software, blogs, even on your digital fax networks and the traditional email spam blockers just doesn’t cut it anymore. Spam is the bane of the world of internet users and the truth is spam blocking software is extremely affordable, especially when compared to the possible ways you could lose valuable information or even valuable time. Time is money, it is the only currency that matters in the world next to money and we are losing time every day we live.

Spam is one of the evils of the world that seek to waste our time, don’t let it ruin your day. There could be one valuable email, one valuable email that you need to access stuck under a mountain of spam. You could even miss it out and delete it unnecessarily. This is a problem that can happen. This is why you need blocker spam software.

Don’t let spam control your life. Eliminate time wastage with this award winning Spam Blocker Utility System. Click here for your free trial today and stop junk mail in its tracks.

Top Mistakes Made When Shopping Online

Shopping online is something that has grown in popularity throughout the years, especially since websites have become more secure and the shopping as a whole has become a much easier experience. As a matter of fact, many people are finding that it is simply easier to just sit at their computer and plug in a credit card for the items they want. This is opposed to hopping in their car, driving to the shopping mall, and standing in lines all evening long. In other words, the online method of checking out is much more efficient than standing in a cashier’s line.

However, there are mistakes that people make when shopping online. It is very important to know what these mistakes are so that you don’t make them the next time you buy something online.

The mistakes

Now, you might be wondering what these mistakes could possibly be because the Internet is safe, right? Well, it is true that there has been technology put in place that allows the Internet to be safer when carrying out transactions. People have worried about identity theft and stolen credit card numbers for years when it comes to the Internet. But these new and improved ways of shopping online have changed.

But some things have not changed, which is what contributes to these mistakes:

• Shopping from a site that doesn’t have https:// in the address bar. You are used to seeing http://, but the https:// means that the connection is secure. This is very important when entering personal information such as a credit card number.

• Shopping from an unfamiliar site. Although someone may have said, “You have to shop from this site.” You need to ask them if they have actually received the item. You also need to ask them if the charge was carried out correctly on their credit card. Again, make sure that the site is secure.

• Entering too much personal information is another issue. If you have a merchant asking you for your social security number, you need to hit your browser’s back button because there is no need for that. If they say it is for “verification” purposes, that is not so. They shouldn’t be able to compare your social security number in the first place because they don’t really have access to any part of it.

• Make sure you keep an eye on the shopping cart. There are some instances in which it does not distinguish between adding something to the cart and checking out. You need to be careful because you might find yourself checking out instead of adding more items to your cart. This could result in you having to go back and do another transaction, which means additional shipping charges if you choose to use the same merchant.

These are some of the basic mistakes that can be made. In a nutshell, always be mindful of what it is you’re doing on the Internet.

Consequences

If you are wondering about the consequences that could be suffered from these mistakes, you’re looking at possible identity theft, theft of credit card numbers, money taken for an item that you never receive, and the possibility of having to pay more than what you really have to pay.

Fortunately, these consequences can be avoided by ensuring that you’re doing business with a reputable site and one that is secure. This means that you can have confidence in the company that you are doing business with. You shouldn’t have to be afraid to carry out a transaction on the Internet. By taking the right precautions you can do just that. You can have the confidence that you are going to get exactly what it is you ask for.

Online Shopping Canada offering reward miles - points for purchasing through their online stores. Stores offer products related to Apparel, Auctions, Dell Computers, and Electronics.

Will Google Product Search Kill Internet Affiliate Marketing?

Not really, but it could make the job of an online affiliate marketer a total nightmare in the coming months… selling affiliate products on the web has just gotten much, much tougher.

Why?

Mainly because Google has taken Froogle, which it created in 2002 and re-named/re-branded it into Google Product Search. Now when anyone searches for a product on the web - Google Product Search will list the products and the stores selling them on the web.

Now it should be noted, Google doesn’t charge any fees for these listings and accepts no payment for products that show up first; nor does Google make any commissions on sales. Google makes its revenue by selling advertising via Adwords on the Product Search results pages. Any company can submit products thru Google Base to be included in Google Product Search.

What’s the problem?

Actually, there is no problem for the consumer who wants to find the cheapest price for a product. Google offers this great service which will help you find your product. It just cuts out the affiliate marketer who makes a living by promoting products on the web and receiving a small commission in return for their work.

But there are some very fundamental issues here that also cuts at the very heart of the Internet as we know it. Is Google changing the rules of how it does business by more aggressively targeting not only specific product keywords but much more broader keyword phrases in their organic search results with programs like Google Product Search? And they’re listing their links first in the organic search results or what everyone has come to believe are organic results. This argument is not new, Google has been taking those top spots for years albeit directing buyers to other companies with the best prices and offers.

However, is Google now not just targeting a product name or product - but targeting and listing in the #1 spot all the broader keyword phrases which have until recently been dominated by the ordinary website owner? And even in your own iGoogle personal search, you can NOT place your choice ABOVE this Google Product Link.

The real tricky question here: isn’t Google going from a search engine to a website creator and operator in this process? Is Google now not only providing the results; but is it now creating web pages to match those results? There’s nothing wrong with that, Google can do what it wants, but for the small affiliate marketer it means competition. Big competition. In other words, every website on the net now has Google as a potential competitor in organic search.

Of course, how far Google goes with this broader keyword targeting has yet to be seen. Only time will tell if Google does indeed have affiliate links and affiliate sites in its cross-hairs. Many affiliate marketers on the web will be waiting nervously for the answer to that question.

Again, most people would agree with what Google is doing, since most affiliate marketers only hype the products they’re selling and getting those affiliate based sites out of their search results and off the web may not be a bad move on Google’s part and for the web as a whole.

However, are consumers now getting the real information on products they’re buying? One of the great things about the Internet is that it has always offered various types of information and viewpoints on any subject matter - including the products that we buy on the web. By placing itself first in organic search results, Google is saying its information and listed products are the ones you should be getting.

Many affiliate marketers have spent years researching and studying a particular product niche and they offer valuable in-depth information on their sites about a particular product or service. They also offer comprehensive general knowledge about products, services and subjects that many searchers genuinely want to find when they search the web for information. It doesn’t always mean going directly to the merchant to buy a product, many shoppers want information first, then make their decision.

While others will argue what’s the big deal, isn’t Google also giving other search results besides the top spot? Yes, but as any marketer who has had a # 1 ranking in Google or any search engine for that matter, will know the top spot gets the majority of the traffic. So Google, by reserving the top spot for itself, will now receive the majority of the traffic, which it can exploit with its advertising.

Google is smart. Google has smart people. And smart people know the longer you have a web surfer on your site and not on someone else’s site, the more money you will make on advertising. By taking the top spot in organic search for every profitable keyword that’s searched, and keeping those searchers on web pages derived from those results, Google can create more business for itself. The poor affiliate marketer and every other website owner will just have to settle for second place.

The author is a full-time affiliate marketer who has numerous websites. For the latest web marketing tools try: web marketing tools Everyone is profiting from Google, find out how you can too. Click here:Google Cash File Copyright ? 2008 Titus Hoskins. This article may be freely distributed if this resource box stays attached.

Buying and Selling Expired Domain Traffic - Tips and Methods to Make Money

Expired traffic plays an important role in expired domain business. Expired domain traffic is a critical element that can create immense value to your domains. All famous expired domains invariably had tons of incoming traffic attached to it. People who are looking for an expired domain are very eager to buy it if it has traffic and links attached to it. Buying and selling expired domain traffic is a profitable idea that can result in an ongoing online income to your business.

Before you wish to sell expired domain traffic to other people, you may need to acquire domain traffic on a consistent basis. There are actually two different modes of acquiring expired traffic to your expired domain. One method is to purchase the traffic from a reseller by paying a price while the other is to accumulate it by redirecting the traffic to your domain. Purchasing and using expired traffic involves lots of effort, investing time and money.

This method is also a mode of flipping your domains by adding commercial value to the web pages. While flipping your domain, you may need to collect organic type of traffic that is real and well recognized by major search engines. Once you purchase your expired domains, you will need to create a redirection mechanism on them so that anyone who makes a visit to your defunct sites will be redirected to your main site.

Selling expired traffic through your expired domains require lot of patience and effort as building quality links will always take lot of time. Domain flipping to add traffic is a value based activity that will eventually end up in selling an expired domain for a very high price. Some of the well-known methods that can bring in lots of traffic are:

a) Affiliate a program that not only provides you an ongoing type of income, but also brings a considerable amount of traffic.

b) Flipped domains with a catchy web site and keyword enriched content will provide you an opportunity to sell them at premium prices. Such domains are very good candidates for PPC campaigns and Google AdSense programs. When you use these innovative methods to promote your expired domains, you are adding quality traffic and inbound links.

c) Placing individual web pages based on defunct and non-functional expired domains over the internet and insert outgoing links to your main websites. This simple action may result in redirecting traffic to your other web sites. In the meantime, all defunct expired domains will add invisible value to themselves resulting in increased domain gains.

In essence, expired domain traffic helps you in two distinctive ways:

a) Inflating the inherent value of the domain. Traffic enriched domains can yield you better profits as well.

b)You can also act as an expired domain traffic reseller by selling traffic to other people. However, collecting such traffic is a dicey affair and a difficult task.

In the end, you may need to search for an effective domain flipping system to add commercial value to your domains. Traffic enriched expired web domains can help you set up a strong and highly profitable domain trading business.

John Khu is an author and also a seasoned professional with vast experience in expired domain name business. He is the owner of the path breaking web sites called http://www.ExpiredDomainGains.com which provides complete and up-to-date information on expired domains and their eternal secrets.

Miniman: The Wonderful Designs Of Miniman Clothing On The Internet

Nowadays, dressing up your kid is not that hard anymore. This is due to the fact that there are already a lot of designers coming up with clothing line for little boys and girls. You can also shop for stylish clothing for your baby. One of these clothing lines is Miniman. The clothes of Miniman are recognized for their high-quality fabric, ensuring comfort and durability. The apparel from this line is manufactured from strong materials. Because of this, Miniman clothing can be hand-washed or machine-washed. But no matter how much washing these clothes go through, the threads will not get loose—nor will the color fade.

Tips in Choosing Clothing for Your Kids

When choosing from a wide selection of Miniman clothing for your child, there are some things that you have to consider. For one, you have to determine if your kid is fine with it. If you want to buy your young son or daughter clothes, you have to bring them along in order for them to select their own outfits. But if you are shopping for a baby or 1-year toddler, you have to pick clothes that will look good on him or her. Whatever clothing you want, you will be able to find great designs at Miniman. Whether you are buying clothes for your little girl or boy, this clothing line has the most fashionable items in the market.

Miniman Clothing for Young Girls

If you want to shop for girls’ clothing at Miniman, you and your daughter have a long list of options. The selection of girls’ apparel at this clothing line is comprised of beautiful designs and fashionable clothes. There are tunics for your little girl, which come in sets or individually. The tunic sets may either be available with a pair leggings or pants. The usual colors of Miniman tunics are rose pink and poeme pink. Aside from tunics, you can also shop for dresses from this clothing line. You can take a pick from short-sleeved dresses or sleeveless dresses. Some of the dresses come with bloomers and beautiful prints. On the other hand, you can go for the Tilleuls top and pants set. Other than Miniman clothing, there is also an offer of accessories for girls like the printed hat with ribbon.

Miniman Clothing for Young Boys

When you are searching for comfortable and fashionable clothing for your little boy, the clothes of Miniman are perfect for him. When it comes to tops, you can opt for different polo shirt designs such as Dunes, Riviera Club, and Airboat Adventure. The clothing line also has tees for young boys, with colors ranging from orange, white, and brown. When it comes to pants, you can pick from white, khaki, and striped pants. Some of the pants of Miniman come in sets. Outer Miniman clothing for boys include jackets, cardigans, parkas, and blazers. On the other hand, the short pants include colors like brown, orange, white, and khaki. If you want to buy belts to match with the shorts and pants of your young boy, Miniman has these, which all come in striped color designs.

Shopping for Miniman clothing will not be a difficult task to do since this clothing line is found on the Internet. Pure and Honest Kids is an online site that sells boys’ and girls’ clothing from Miniman.

Miniman: The Wonderful Designs of Miniman Clothing on the Internet is a publication sponsored by http://www.pureandhonestkids.com

What Can I Expect From an Internet Service Provider?

The company that offers customer access to the Internet is called an Internet Service Provider (ISP). It usually provides its customers with username, password and hardware and software that are necessary to establish independent internet connection in every unit of computer, making use of data transmission technologies that comply with the Internet Protocol datagram’s. Hence, a customer who wants to enjoy Internet access will have to choose from among dial-up, DSL, cable modem or other forms of dedicated high-speed Internet connection that an ISP may offer.

There are four basic types of Internet service; the dial-up, DSL, cable and satellite:

o A dial-up connection uses a telephone line. Although it is cheaper compared to other forms of Internet connections, it is also much slower in terms of connection speed.

o A DSL or Digital Subscriber Line typically provides instantaneous Internet connection. With the use of an existing phone line, it provides Internet access by creating a delivery system making use of a modem to provide medium to high-speed Internet connection.

o Cable connections, like DSL, make use of a modem that is installed from a television cable connection, giving its customers medium to high Internet connection speed.

o For those who live in the rural areas or locations that do not have DSL or cable connections, satellite Internet service will be a great option. It makes use of space satellite stations to connect to the Internet, therefore requiring the installation of a receiver, which usually costs around several hundred dollars.

There is actually quite a number of ISPs that may be operating in your area. As you find a reputable one, here are some of the benefits that you may enjoy:

o Cost: Since all ISP provides customers with a structured plan for the kind of Internet connection service you require, it relieves you of the stresses of having to pay unnecessary fees as the company provides what you need. With their affordable pricing plan, keeping up with the bills will never be a problem.

o Negotiable Internet connection speed: For instance, you are not satisfied with the Internet speed that you are getting out of the plan that you have signed up for; there is a possibility that you ask your ISP for an upgrade. Often, ISPs deliver speedy service and quick response period since customers get to communicate with them online, with the use of their excellent Internet connection technologies.

o Available technical support: Virtually all ISPs have their round-the-clock IT teams to do the troubleshooting. So in case a customer may be having technical problems, immediate response may be given. Otherwise, the customers may turn to other ISPs to enjoy much better service.

With the increasing number of ISPs, it is the customers and the small businesses that benefit most. As the competition heats up, the companies are pressured to deliver excellent service or they may lose their customers. For small businesses, an ISP usually provides other services that may be offered in service packages that include high-speed Internet connection. For instance, an ISP may also offer web hosting services or server maintenance, allowing businesses to organize their operations and enjoy a round the clock IT team without adding people in their payroll.

Most ISPs provide service contracts in a form of Service Level Agreements. This way, the companies improve customer confidence in their offered services, giving them realistic expectations of the service that the company provide.

Derek Rogers is a freelance writer who writes for a number of UK businesses. For an Internet Service Provider, he recommends Iconnyx.

You’re Guide to Managed Hosting

When a website has complex applications that require specific levels of bandwidth to operate smoothly, there usually is a need for Internet hosting services. This way, the individual or an organization that is operating the website enjoy a round-the clock IT team that makes sure that their websites operate in a manner that they intend them to be, interactive with quickly responding control panels. In this manner, availing of a managed hosting service is advised. Among the application-specific types of Internet hosting services, managed hosting provides the most viable solutions in establishing or operating websites with large volumes of traffic.

Since there are a continuously growing number of companies that offer managed hosting services, the task of choosing which one to take may be difficult. The key is determining what kind of service your website needs.

You can choose to avail a full management, standard management or self-management hosting service:

o Full management is an arrangement that relieves the client of all the tasks concerning website maintenance. It relieves the client of the tasks such as administering, updating and monitoring of server as well as doing necessary software installations and upgrades and it works with a round-the-clock technical support via phone and email to immediately respond in case problems arise.

o In standard management, a client is relieved of the tasks of server administering, updating and monitoring. However, the server managing applications under standards management may be limited mainly for technical support. This is ideal for websites that are operated by organizations that have administrators or IT teams.

o Under self-management, the client is provided with limited technical support, extending server administering, updating and monitoring services at levels specified by the client. For a person who have high levels of technical expertise but do not want to be bothered with some errands regarding website server maintenance, this makes a perfect option when availing managed hosting services.

Assuming that a managed hosting service provider delivers the kind of service that meets the client’s expectations, it presents a lot of advantage:

o Savings, with a dedicated and round-the-clock website monitoring and maintenance team, the client is less likely to deal with the unwelcome costs of repairs, all these benefits enjoyed without the need to add a team of IT staff on the payroll.

o High level of technical support, professional IT specialists work with managed hosting companies. Also, most of the companies offering managed hosting services take marketing leverage in securing the best IT teams that they can organize. This assures the clients of the kind of professional service that they will enjoy. Hence, these people are very much proficient in maintaining the client’s dedicated server or servers.

o Reliable, aside from investing on professional IT teams, managed hosting companies also invest in modern equipment to ensure that their clients will enjoy 100% chances of getting offline.

o Spare, as a third party server maintenance specialist, companies offering managed hosting services surely have “hot spare” for whatever file or program that the company may accidentally have lost.

Security, reliable service and ease in operating websites-these factors comprise the core of the services offered by companies offering managed hosting services. In turn, their clients enjoy the benefits of working with an ultimate server, one that is well-maintained, updated and secured by backup systems and firewalls so all sensitive information will only be accessed by authorized people.

Derek Rogers is a freelance writer who writes for a number of UK businesses. For Business Internet Services and Managed Hosting, he recommends Iconnyx.

The Harsh Reality - It’s Top 30 Or Nothing

If, as a Internet marketer, you expect to survive and be found, you need to learn how to: 1) place your pages in the high-traffic core, and 2) achieve a high ranking in the major search engines. Otherwise, your sites will be like little islands in the sea: remote, inaccessible, and forgotten.

This means you are solely relying on people typing in your URL in the command lines of their browsers, and this only works if your site is well-known. The days of serendipitous surfers and “accidental traffic” stumbling onto your site are over. On this “new” Internet made up of billions of Web pages, site owners must use every tool available to them to attract visitors. And even then, you face stiff competition.

I only consider a ranking to be a listing within the top 30, because studies have shown that must searchers do not keep clicking through past the third page. In fact, most searchers do not even click-through to the second page. Therefore, a #10 ranking is much more valuable than #27, and #64 is pretty much worthless.

Now, many other search engines do display more than 10 results per page. So, in this case, should you be happy if you are within the top 120? No, because most users still don’t appear to click below #30, no matter how many listings are on a page.

For example, if a user performs a query in Google for “cheese” and your site is not listed, then no matter how many types of cheese you sell, or how great your cheesy recipes are, that user will not and cannot arrive at your site. For a search engine to deliver a visitor to your site, the visitor must first click on a search result for your site. Often, owners of large sites that have been on the Web for a while will discover that they have a very large number of search engine referrals. This is because they actually have rankings even before they begin optimizing pages. However, many of these “accidental” rankings will most likely be on keywords that are rarely sought by users. This is due to the fact that the most highly queried keywords are also the most competitive. In other words, it is highly unlikely that you would find accidental rankings for “MP3.” The difference between “accidental” ranking and

SEO is that SEO is the deliberate optimization of search results in the pursuit of traffic.

The whole point of SEO is to increase traffic to a site. But not just traffic. You want qualified users who are seeking content, product or service that your site can provide. Therefore, it is important to remember what a ranking actually is. Many times SEO professionals will be overjoyed with a top 10 ranking that a site has achieved, and the site owner (rightfully) says, “So, what? I still don’t have any sales!” A ranking doesn’t directly equal traffic, and traffic doesn’t directly equal sales.

Content was once thought to be king on the Internet, but as websites proliferate, content will be far less important than strategies to improve the site’s ability to attract an audience. the only organic way to generate this site awareness is through improving the site’s connections to other sites and by increasing its visibility and positioning in the one place where everyone goes to find answers…the major search engines.

Pamela Upshur is the owner of Upshur Creative. Upshur Creative combines fresh, contemporary, fully functional turnkey websites with the best PHP scripts and databases to create the largest and most comprehensive turnkey collection for entrepreneurs. Visit her site at: Turnkey Websites.

« Previous Page — Next Page »